Persuasion is a skill that can not only be a potential contributor to building your professional persona but can even drive conversions and close business deals. Agree? In this blog, I will show you the different aspects through which you can persuade the audience through PowerPoint presentation design slides.
1. Make the PowerPoint Presentation rational
Persuasion is not just about the person delivering it, but it also lies in the content’s strength. As human beings, we like to construct links between knowledge, and behind a given data we like to find some reasoning. That’s how they wire our brains. We also recall details that are beautifully weaved. Our brain will reject the knowledge if it is all over the place, with no relation. So in order to reach your audience’s minds, make sure that the thoughts you share with them follow a
pattern and are logical
2. Add emotions in the PowerPoint presentation design slides
Corporate PowerPoint presentations are not drama movies for courtrooms, we know that. But you should hit the heart and the stomach in order to communicate with the viewer at an emotional level. We don’t ask you to share emotional tales, unless you have one that’s important. But pick an event that they can relate to, which will validate your thoughts, and share it with the crowd, depending on the demographic of your audience. Your goal is to build a need in your audience’s minds. Then, share with them how you can fulfil the need. If the need is not fulfilled, inform them about the pain they are going to face.
3. Gain trust
They will believe everything that you have to say as soon as you can catch the attention of your audience. On the other hand, you will face rejection if they don’t find you trustworthy, no matter how brilliant your ideas might be. So how do you establish this factor of reputation, especially if you are someone new to the
industry? You should first and foremost share your biodata with your audience. In the form of a profile, this data can be shared with your audience. You should distribute your written material and your profile so that before your presentation starts, the audience can read about you. When the audience understands who you are and how you contribute to the industry, they will give your words more significance.
4. Speak with passion
Last but not least, you can chat passionately about the subject you are discussing. Passion is something that comes from inside, so you do not claim to talk passionately in any way. Your audience is knowledgeable and they understand whether a speaker is enthusiastic or not.
You will talk convincingly when you are very keen on a subject and your body language will emphasise your drive and enthusiasm. Always bear in mind that there are no boring subjects, just boring speakers.
So, that was it about the persuasion tactics for PowerPoint presentation design slides. Give it a shot and enjoy the rewards. But wait. Do you want a companion who has years of experience in creating powerful powerpoints? Then you should definitely check out Visual Spiders’ services who have helped several fortune 500 companies with their visual communication services.